I'm Abdullah Ihsan.
I’m an SEO Specialist with 4+ years of experience working on end-to-end SEO strategies for businesses across multiple niches and regions, including the US, UK, UAE, and Canada.
My expertise spans technical SEO, on-page optimization, content optimization, local SEO, and performance analysis. I focus on practical execution — identifying what actually moves rankings, traffic, and visibility.
I’ve worked on full-scale SEO projects for service businesses, eCommerce sites, B2B, and local brands, helping improve organic performance and lead generation through structured audits and targeted optimization.
Currently, I continue to work on SEO projects that require strong analytical thinking, clean execution, and long-term growth strategies.
“Impactful SEO is rarely executed by a lone wolf.” Jes Scholz
<aside> <img src="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/bac97256-f617-445d-b8d6-6df569a097d3/LinkedIn.png" alt="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/bac97256-f617-445d-b8d6-6df569a097d3/LinkedIn.png" width="40px" /> LinkedIn
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<aside> <img src="notion://custom_emoji/41494258-2758-811c-837c-0003cc832856/26394258-2758-8034-a089-007a09fda284" alt="notion://custom_emoji/41494258-2758-811c-837c-0003cc832856/26394258-2758-8034-a089-007a09fda284" width="40px" /> WhatsApp
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<aside> <img src="/icons/arrow-right_gray.svg" alt="/icons/arrow-right_gray.svg" width="40px" /> Search Engine Optimization - DigiSkills
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<aside> <img src="/icons/arrow-right_gray.svg" alt="/icons/arrow-right_gray.svg" width="40px" /> SEO Certified - HubSpot Academy
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🌐 On Page SEO
🌐 Technical SEO
🌐 Local SEO
🌐 Off Page SEO
🌐 WordPress Development
<aside> <img src="/icons/arrow-right_gray.svg" alt="/icons/arrow-right_gray.svg" width="40px" /> BS (Information Technology)
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SEO Consultant | Integra Group
May 2026 – Present
As an SEO Consultant, I manage content strategy, competitor analysis, and organic growth across Integra Group’s three-site portfolio, covering security services in Dubai and the UK, as well as security training in the UK. I create region-specific content plans, blogs, and competitor reports while aligning SEO strategies across all three brands. I also conducted a comprehensive marketing analysis of a leading UK SIA-accredited security training competitor to support content positioning and growth.
SEO & Digital Skills Instructor | Bano Qabil — Wah Cantt **Feb 2026 – Present
As an SEO Trainer, I designed and delivered a 3-module SEO curriculum for 40+ students per cohort, covering Technical SEO, Local SEO, and eCommerce SEO. The programme achieved an 85%+ completion rate, with three students securing freelance contracts within 60 days. I also developed reusable SEO audit templates and case-study frameworks, reducing curriculum preparation time by 30% across Bano Qabil digital cohorts.
SEO Specialist | OC Analytica **March 2024 - Present
Managed 15+ SEO projects across repair, service, eCommerce, and local business niches while maintaining a 100% on-time reporting record for monthly GA4 and GSC performance reviews. I improved Google Business Profile engagement by 40–60% through citation cleanup, Q&A optimisation, and geo-targeted content strategies. I also launched Local SEO campaigns that increased organic traffic by an average of 35% within six months and implemented technical SEO improvements that reduced page load times by 25% and improved Core Web Vitals across multiple client websites.
SEO Specialist | BoostMyRepair LLC **February **2024 - Present
As a Junior Team Lead, I manage and optimize 90+ Google Business Profiles under a central brand (allHungry). My responsibilities include creating and adjusting strategies for listings with stagnant rankings, tracking orders, and conducting month-over-month performance comparisons. I also analyze user journeys across the platform to identify gaps and recommend improvements, ensuring consistent growth in visibility, engagement, and conversions.As an SEO Specialist, I am responsible for developing and executing strategies that improve website visibility, search rankings, and overall performance. I work closely with designers and developers to implement on-page, technical, and semantic SEO solutions that drive traffic and support business growth.
SEO Specialist | Regiment Staffing **August 2023 - February 2024
Conducted full-scope SEO audits for three international clients, identifying and resolving 200+ on-page and technical issues to improve search visibility and rankings. Increased regimentjobs.com’s organic traffic by 28% within five months through URL restructuring, job-listing schema implementation, and targeted link building. I also reduced crawl errors by 60% on bestwayinsulation.ca by optimising the XML sitemap, correcting robots.txt directives, and resolving 85+ redirect chains.
SEO Specialist helping businesses to utilize the full potential of their Websites & GMB Listings | On page & Technical SEO
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<aside> <img src="notion://custom_emoji/41494258-2758-811c-837c-0003cc832856/26394258-2758-8034-a089-007a09fda284" alt="notion://custom_emoji/41494258-2758-811c-837c-0003cc832856/26394258-2758-8034-a089-007a09fda284" width="40px" /> WhatsApp
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<aside> 💬 Let’s chat
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